REA Group AREA’s 2020
The Project
Australia’s leading online Real Estate platform company, REA Group, engaged with us to create content for their annual industry awards ceremony. Our job was to create both a mini series hyping up the awards prior to the announcements of the winners and also some interesting category and winners videos for the day of the reveal.
The Process
Our first task was to engage with REA and do some development on the themes and design of the content. Once this was locked in we set about filming the mini series videos in Melbourne, Brisbane and the Gold Coast. The “Host” of the mini series was an executive from REA Group and with her we filmed some Intro videos and also some “60 minute” style sit down interviews to give the audience an insight into how these awards come together and the judging process. From there we edited together a 4 episode mini series.
Once this was done we received the award data from REA Group and set about creating the nomination and winner announcement videos. This involved taking all the data and some judges notes and animating them into a visually interesting video that not only announced the winners of each category but showed why they were chosen.
The Outcome
The whole process from start to finish took around 3 months with REA being extremely happy with the final outcome. We really enjoyed the whole process of working with them on this project. Great success for all involved.